
The Author's Journey: Book 3
MARKET YOUR BOOK

You've written your book. You've published it. Now what?
You stand at the threshold of the most important—and most misunderstood—phase of your author journey: finding your readers. Your book is a gift. Your readers are waiting. But how do you reach them without feeling pushy or inauthentic?
Drawing on decades of experience as an author of more than 160 books, a book coach, and a former Chief Marketing Officer, Lisa M. Lee walks you through every stage of author marketing—from mindset to platform building, from launch to long-term sustainability.
Inside, you'll discover how to reframe marketing as service, build your platform and brand, plan a successful launch, market your backlist, build a loyal reader community, and master advanced strategies like Amazon and social media advertising.
Your book matters. Your readers need it. Your marketing journey begins now.